Posts made in April, 2019

Internet Marketing Tips for Modern Realtors

In the competitive and highly charged real estate market nowadays, agents need do to more in order to stand out among the rest. In fact, they need to utilize all the tools and skills at their own disposal. Increasingly, most online tactics of today and becoming more of the rule, instead of an exception to effective and fast real estate marketing.

Modern Realtors

It is becoming more than building a website, a mediocre real estate blog, and an effective Facebook business page. The truth is that you’ll be needing laser-sharp strategies in order to find great sales opportunities and fresh leads. Now is the best time to market your real estate appearance online and reap and advantages that the real estate internet marketing can bring to the table.

In this post, you’ll find the best practices and strategies to effectively market your business in the real estate industry, utilizing the world wide web.

Having Mobile-Friendly and Responsive Website Design

As more and more people view content online using their mobile devices such as their smartphones, tables or iPads, then you need to make sure that your website stands out on smaller screens. This is because prospective homes are inherently visual, which is why it should be seen in their most attractive angle or light in order to attract prospective home buyers. Thus, your own web design should be fluid, and your text and images transfer seamlessly from traditional desktops or laptops to much smaller devices.

Having a more responsive web design will surely translate into more leads, views as well as sales since people will be able to appreciate the accessibility of your website from different devices. For instance, attractive web cover art can definitely add sizzle and spark to both your mobile pages and social media profiles. Also, you will want to make sure that you get your email optimized for mobile marketing as well as adhering to the best practices of mobile email marketing.

How does your web pages look on mobile devices? If it is not good, not properly optimized and hard to read, then chances are you will be losing listings, leads, and worst-case scenario, your sales.

Keeping In touch With Your Local Market

Nowadays, using the power of real estate services online can help you a lot in targeting specific markets. In fact, both sellers and buyers (especially first-time, tech-savvy buyers) like to search for the most ideal prospective houses at their own leisure and will also devote more time to their research are required. Thus, make sure that you meet them specifically where they often spend most time.

In local markets, most prospective home buyers want the agents in real estate industry to produce more helpful details about neighborhood and demographics characteristics including:

  • Shopping facilities
  • Playgrounds and schools
  • Evaluations and taxation rates
  • Property types
  • Price ranges

Generally, the more important and relevant details you can provide in your in your listing, the better.

Use Engaging, Informative, and Quality Photos and Videos

All successful marketing campaigns include quality and effective photos, videos, and other related content. This is the reason why you should never forget these things when coming up with a great marketing campaign. You can also hire a professional Drone Aerial Filming for a more detailed view of the properties that you’re selling.

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Maintenance of Stamped Concrete

If properly installed and maintained, stamped surfaces will offer years of service like traditional concrete even when subjected to extreme weather conditions like winter frost. Some people are contented with the typical color of concrete. But using color hardeners will give further help by making the surface more resilient and resistant to scratches, and waterproof. Some professional contractors also put a few finishes of sealant so dirt, grease, chemicals, and other things cannot permeate the surface. Applying sealant will make the concrete surface easier to clean. It will also hinder the disappearance of color due to UV rays.

Stamped Concrete

Even after effectively implementing the complete sealing of the stamped concrete, regular maintenance is still of great importance. UV exposure and the frequency of usage of the stamped concrete can greatly affect its condition. Here are some ways on how to clean and care for your stamped concrete to maintain its splendor and make it last longer.


1. Regular Cleaning

Regularly brush and wash your stamped concrete to remove the buildup and prevent it from coming back. You will need a water hose or pressure washer, push broom and a concrete cleanser to do this. A gentle detergent will also do.

2. Resealing

Reseal your stamped concrete every 2 – 3 years. This will help preserve its best condition and make it last longer. To do this, first, you need to rinse it with a high-pressure water or garden hose or a pressure washer. Add a little detergent and scrub with a push broom. Rinse it well. Make sure you eliminate all traces of soap. Allow it to completely dry. A good 24 hours is recommended. Let it air dry or use the help of a leaf blower. Never apply the sealant if it still wet or even half dry. Once it’s completely dry, apply the sealant using a 1-inch roller in small sections. You may use an anti-skid additive and add it to the sealant. Although a 55 – 90-degree Fahrenheit is recommended, always read and follow the manual’s instructions. Let it dry. Try touching it. If it no longer feels sticky, apply the second coat. Yes, a second coat is needed.


  1. Regular Washing
    Regularly brush and wash the surface. You can use a dry dust mop or a wet one. Do this at most every other day to keep it dust-free.
  2. If the stamped concrete is always stepped on, it is essential to care for the sealed surface to prevent it from losing its looks and beauty. Floor wax or polish can give an additional shield to the sealant and prevent it from wearing. It will also prevent scratches, grime or scuffs from penetrating the sealant and the concrete itself.


  1. If you notice that your stamped concrete is starting to lose its shine and luster, recoating with sealant will do the trick.
  2. Do not apply salts on your stamped concrete because of the snow.
  3. Even if you have coated and recoated the stamped concrete, cleaning up spills, oil, or other substances is still a good practice.

If you aren’t sure what to do with your stamped concrete, you can always ask for the help of professionals. Concrete stamping Austin knows just the thing to do.

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